green fashion

Biella, a small town on the banks of the River Cervo in the Piemonte region of northern Italy, has long been a regional center for textile-making and wool production, with a tradition of excellence dating back to the Renaissance.
Today, a group of eco-minded citizens are working to put Biella back on the map, this time as a hub for responsible, sustainable art and design. The Cittadellarte Fondazione Pistoletto (City of Art of the Pistoletto Foundation), founded by artist Michelangelo Pistoletto and housed in a converted factory, describes itself as “a place for the convergence of creative ideas and projects that combine creativity and enterprise, education and production, ecology and architecture, politics and spirituality.”